Find out how to Handle A number of Social Media Accounts

5 Suggestions for Managing A number of Instagram, Fb, TikTok, LinkedIn, Pinterest, YouTube, or Twitter Accounts 

Whether or not you’re managing two accounts or six, listed below are our 5 greatest ideas to assist streamline your workflow.

Tip #1: Create a Social Media Content material Calendar

A social media content calendar is important for anybody working in social media or constructing a model.

With it, you’ll be able to fairly actually see the massive image. 

This makes it simpler to remain on prime of campaigns, meet deadlines, and make sure you’re sharing a wide range of content material varieties throughout a number of platforms.

Whether or not it is a calendar template created in Google Sheets, a mission administration device like Asana, or a social media management tool like Later, a content material calendar helps you keep organized and environment friendly.

Should you’re ranging from scratch, listed below are a couple of fundamentals to incorporate: 

  • Each platform you intend to publish to 

  • Go-live dates and occasions (don’t overlook about time zones!)

  • Post captions 

  • Visible codecs

  • Hyperlinks to property (you’ll want these when scheduling content later!) 

  • Monitoring hyperlinks (if used)

Bear in mind, there isn’t any one-way to arrange your content material calendar, simply be certain it is arrange in a approach that is smart to you. 

TIP: Obtain Later’s free ready-to-use social media calendar template to streamline your planning course of!

Tip #2: Prioritize the Proper Channels

When you may need to be on each channel, your bandwidth and sources may restrict that choice.

To handle a number of social media accounts you should be strategic about the place you present up, so you can also make essentially the most affect and attain your general targets. 

For instance, right here at Later, we recurrently publish content material on Instagram, TikTok, Fb, X (aka Twitter), YouTube, and Pinterest. 

Nonetheless, we’ve been experimenting with publishing extra shareable content on LinkedIn — leading to a rise in engagement and follower progress. 

Since this new technique is working (and attributable to staff bandwidth), we have diminished our publishing cadence on Twitter to offer us more room to publish twice a day on LinkedIn as an alternative.

The takeaway: Dedicate extra time (and energy) to the channels that provide the most visitors or engagement. 

Plan, schedule, and analyze your social media posts with Later’s social media management tools. Get began as we speak — for free!

Tip #3: Repurpose and Cross-promote Content material

Creating content material will be extremely time-consuming, so why not get essentially the most mileage out of each piece of content material you produce?

For instance, in the event you create a TikTok, think about sharing it on Instagram Reels, YouTube Shorts, and Pinterest. 

Try how magnificence model Glossier cross-promotes the identical TikTok video to Instagram Reels:

Cross-promoting content material is a good way to construct your following throughout a number of channels and open your self as much as extra engagement, and potential advert income, too. 

As a result of on the finish of the day, it’s all about working smarter, not tougher. ????

For extra tips about methods to repurpose content material throughout platforms, bookmark this publish: How to Repurpose Your Social Media Content

Tip #4: Automate Your Duties

Say it with us: automation is your buddy. 

Particularly for repetitive duties. 

Whether or not it is organising automated replies to Instagram DMs or utilizing a device like Zapier for a few of your weekly duties, hold an eye fixed out for alternatives to avoid wasting time in your routine.

For instance, in the event you’re seeking to automate your Instagram captions, Later’s AI Writer is the proper resolution.

With it, you’ll be able to create on-brand captions in a couple of clicks, no brainstorming required.

Merely enter textual content (between 3-80 characters) that describes your publish and voila — new captions in seconds: 

By leveraging an AI-powered caption author device, it can save you tons of time and streamline your workflow, win-win!

Start using Later’s Caption Writer as we speak — out there on all new paid plans. ???? 

Tip #5: Schedule Your Social Media Posts With Later

Repeatedly posting on your whole social channels requires time and effort. 

That’s the place a free social media scheduler like Later turns out to be useful.

With Later, you’ll be able to plan and schedule your Instagram, Fb, TikTok, LinkedIn, Pinterest, and Twitter content material from one centralized dashboard.

In different phrases: you’ll be able to spend less time manually posting, and extra power in your model and on-line group: 

And with a collection of options, together with a Visual Planner, in-depth Analytics, and numerous extra, Later additionally enables you to optimize your posts for peak efficiency.

Plus, you should utilize our free device to create a touchdown web page with clickable buttons and feed posts that’ll drive visitors to your web site, product pages, and extra:

And one of the best half?

Later’s social media management tools are free, making juggling a number of social media accounts a breeze. Get started today — in just two clicks.  

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